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Discovery & Research

Eliminate guesswork.
Build with confidence.

The most expensive mistakes happen before a single line of code is written. We help you validate your ideas, understand your users, and plan your technical architecture to ensure success.

Our trusted technology partners on the journey to building excellence.

Risk breakdown

Why projects fail.

A staggering number of software projects fail not because of bad code, but because of bad assumptions.

Rushing into development without clear requirements leads to scope creep, wasted budget, and a product that users don't need or can't use.

Our discovery process is an insurance policy for your investment. We front-load the thinking so execution is fast, predictable, and efficient.

Process

De-risk process.

From assumptions to alignment in four steps.

01

Listen & Align

We start by understanding your business goals, user needs, and the specific problems you are trying to solve. No assumptions.

02

Audit & Analyze

We review your existing systems, data, and competitors. We look for technical debt, usability issues, and market opportunities.

03

Strategize

We define the user journey, information architecture, and core features. This is where we map out exactly what we need to build.

04

Technical Plan

We create a detailed technical roadmap, selecting the right stack (Nuxt, Supabase, etc.) to ensure scalability and performance.

Deliverables

What you get.

Tangible assets that you own. These documents become the blueprint for development, ensuring everyone is on the same page.

Start Discovery

User Personas

Detailed profiles of your ideal users.

Journey Maps

Visualizing how users interact with your system.

Wireframes

Low-fidelity layouts to validate structure.

Technical Specs

Architecture diagrams and API definitions.

Roadmap

Phased timeline for development and launch.

Content Strategy

Plan for messaging and SEO structure.

Testimonials

What our clients
say about us.

Don't just take our word for it.
Here's what clients say about working with us.

"We needed a clean website for our modeling agency. Marko handled the design, Strahinja took care of the technical part and hosting. The site looks great, loads fast, and the process was smooth."

Lukas Gallati
Lukas Gallati
Founder, Hypnotic Agency

"Our setup was old and it kept causing issues. Strahinja cleaned it up and set us up so our webinars run smoothly. We also built the Easy Event Manager platform for managing congresses and events. When we need something, he replies fast."

Slavica Parlic
Slavica Parlic
Vice Director, Easy Travel & Events

"We had paperwork everywhere. Now it is all in one place and it is much easier to keep track of everything. Big relief for our day to day."

SS
Shrutti Seth
CEO, Otter Trotter

"Easy to work with and straight to the point. If they say they will do something, they do it. Marko has great taste for design. I would work with them again."

Bojan Antic
Bojan Antic
Business Development Manager, Ropau AG

"We agreed on what needs to be done and that is exactly what we got. Timelines and estimates were fair. Solid work. Would gladly collaborate again."

Sasa Nikolic
Sasa Nikolic
CEO, Digital Media Centar DOO
FAQ

We get asked these
questions often.

Have questions? Here are answers to some of the most common inquiries from our clients.

Still have questions?
How long does the discovery process take?
A typical discovery phase takes 2-4 weeks, depending on project complexity. This includes stakeholder interviews, user research, technical audits, and documentation. For larger projects, we may extend to 6-8 weeks to ensure thorough analysis.
What if I already have specifications?
That's great! We'll review your existing specs and validate them against user needs and technical feasibility. We often find opportunities to refine or optimize existing plans, but we can also work with what you have and focus on technical architecture and implementation planning.
Do I get all the documents?
Yes, you own all deliverables. You'll receive user personas, journey maps, wireframes, technical specifications, roadmaps, and content strategies as editable documents. These become your blueprint for development and can be used with any team.
How are deliverables used?
Deliverables serve as the foundation for your project. User personas guide design decisions, journey maps inform user flows, wireframes structure layouts, technical specs guide development, and roadmaps plan execution. They ensure everyone on your team is aligned.
Can you work with our existing team?
Absolutely. We collaborate seamlessly with in-house teams, agencies, and contractors. Our deliverables are designed to be handed off to any development team. We can also provide ongoing consultation during implementation to ensure the vision is executed correctly.
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Next Steps

After discovery, move to design and development with confidence.

Product & UX Design Custom Development Strategy & Consulting

Ready to build the right thing?

Book a Consultation
Strahinja

Direct meeting with Strahinja

Founder & Engineer