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Privacy Policy

Last Updated: January 27, 2026

1. Introduction

At Thewelop ("we", "our", or "us"), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit our website (thewelop.com) and use our services.

2. Information We Collect

We collect information that you provides directly to us, as well as information collected automatically through your use of the site.

  • Contact Information: Name, email address, and any details you provide via our "Let's Talk" or "Website Audit" forms.
  • Usage Data: IP address, browser type, pages visited, and time spent on the site, collected via Google Analytics and Hotjar.
  • Audit Data: URLs submitted for analysis in our Website Audit tool.

3. How We Use Your Information

We use the collected data for various purposes:

  • To provide and maintain our services.
  • To communicate with you regarding inquiries or scheduled calls.
  • To analyze site performance and improve user experience (via Google Analytics and Hotjar).
  • To process and deliver technical audit results.

4. Cookies and Tracking

We use cookies to track activity on our website. You can control cookie preferences through our "Cookie Settings" banner. Non-essential cookies (Analytics and Marketing) are only activated with your explicit consent.

5. Third-Party Services

We use the following third-party providers:

  • Calendly: For scheduling strategy calls.
  • Google Analytics: For website traffic analysis.
  • Hotjar: For understanding user behavior and feedback.

6. Your Data Rights

Under GDPR, you have the right to access, rectify, or erase your personal data. You may also object to processing or request data portability. To exercise these rights, please contact us at hello@thewelop.com.

7. Contact Us

If you have any questions about this Privacy Policy, please reach out to us at:
Email: hello@thewelop.com